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Privacy Policy

Last updated: Oct 8, 2026

FinanceXpresso (“we”, “us”, “our”) respects the privacy of every visitor. This Privacy Policy explains what personal data we collect, why we collect it and how we keep it safe.

1. Information we collect

  • Lead-form details — name, phone number, email (if provided), product of interest, source page, IP, browser user-agent.
  • Contact-form details — name, email, phone, subject, message.
  • Newsletter — email address only.
  • Cookies & analytics — anonymised usage data via Google Analytics. No personally identifying information is shared with advertisers.

2. Why we collect it

  • To connect you with the bank or NBFC you've chosen to apply with.
  • To send you the response you requested (e.g. callback, comparison).
  • To improve our content based on which articles readers find useful.
  • To comply with applicable Indian laws (IT Act 2000, DPDP Act 2023).

3. Who we share it with

We share lead-form data only with the specific bank, NBFC or insurer you have explicitly applied with by ticking the consent checkbox. We do not sell contact details to third-party marketing companies.

4. How long we keep it

Lead and contact data is retained for up to 24 months unless you ask us to delete it earlier. Newsletter emails are retained until you unsubscribe.

5. Your rights

You may request a copy of your data, ask us to correct inaccuracies, or request deletion at any time by emailing hello@financexpresso.com. We respond within 14 working days.

6. Security

Forms are transmitted over HTTPS. Stored data is held on encrypted-at-rest servers with access restricted to authorised editorial and ops staff. We use industry-standard hashing (bcrypt) for any passwords.

7. Cookies & advertising

We use cookies and similar technologies for three purposes:

  • Essential cookies — session management, security (CSRF) and remembering your cookie-consent choice. These are always on; the site cannot function without them.
  • Analytics cookies — Google Analytics, used only in aggregate to understand which articles readers find useful. IP addresses are anonymised.
  • Advertising cookies — set by Google AdSense and its partners to deliver and measure ads (see below).

Google AdSense & third-party vendors

This website is supported in part by advertising delivered through Google AdSense. To keep our content free:

  • Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website and other websites.
  • Google's use of advertising cookies (including the DART cookie) enables it and its partners to serve ads to you based on your visits to our site and/or other sites on the internet.
  • Some third-party vendors may also use cookies, web beacons or similar technologies to collect non-personally-identifiable information for ad measurement and personalisation.

How to control or opt out of personalised ads

  • Manage your Google ad preferences or opt out of personalised advertising at Google Ads Settings.
  • Opt out of personalised ads from many other vendors at www.aboutads.info/choices, or, in the EU, at youronlinechoices.eu.
  • You can also block or delete cookies in your browser settings. The site will still work, but you may see less relevant ads.

For details on how Google uses data when you use our partners' sites or apps, see Google's "How Google uses information from sites or apps that use our services".

Consent (EEA, UK & Switzerland)

If you are located in the European Economic Area, the United Kingdom or Switzerland, we and our advertising partner Google ask for your consent before setting non-essential analytics and advertising cookies, in line with the GDPR and Google's EU User Consent Policy. You can accept or decline using the cookie banner shown on your first visit, and you can change your choice at any time by clearing this site's cookies in your browser.

8. Children

FinanceXpresso content is not directed at children under 18. We do not knowingly collect data from minors.

9. Updates

We may update this policy from time to time. Material changes will be announced on the homepage.

10. Contact

Privacy questions: hello@financexpresso.com

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